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思想的牆

Content 

Marketing.

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內容行銷

WHAT PEOPLE TALK ABOUT IT? 關於甚麼?

付費客戶

Consumer Centric
​以客為本

Try to not think about convince,
set the content based on the content which the audience interested in.

嘗試不要想「你想說什麼」
從受眾角度出發,設定行銷內容

天際線紐約

Provide Value
​提供價值

Give practical information to the audience instead of keep persuading.

​向受眾提供有價值的內容

灑水

Consistency
​持續性

Nothing is timeless especially content marketing.

多精彩的內容都會在瞬間變得過時,內容供應者要像媒體一樣長期經營內容,一致性非常重要

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